A platform approach means rules and factors can be created and saved, then changed, and data sources added. This gives analysts the flexibility to report share by species more confidently.
Taking the global data as the core, you can make the platform yours by adding data, setting up common business rules, segmenting by species and establishing automated processes for reporting – freeing your time to focus on the analytics and the insights.
DETAILED CROSS-COUNTRY ANALYTICS
Get further insight into what is happening by species segment across countries by supplementing the global source with your own knowledge and additional affiliate information
ONE VERSION OF YOUR MARKET INFORMATION WITH TRANSPARENT RULES
Eliminate information silos: by adding granularity and data, persuade brand teams and affiliates that this is the one place for both high level and detailed marketing analytics.