A GLOBAL VIEW OF ANALYTICS BY SPECIES

We provided a top 10 animal health company with a common global platform upon which to build detailed analytics by species.

The global sales data source was being manipulated by through a series of Excel spreadsheets, with business rules and algorithms added at source. This was becoming unsustainable as the business was expanding, as it limited the ability of others around the organization to see a consolidated view of the business.

THE SOLUTION

We helped establish a common platform with a common set of business rules to apply across the global data source to make analytics by species possible. We set up a series of standard reports that would automatically refresh when the data was updated, leaving analysts time to focus on the insights.

THE BENEFITS

  • Detailed cross-country views
  • Single version of market definitions
  • Trustworthy information
  • More people accessing data through a simple, intuitive interface